December 14, 2015 | Red Deer, AB – The Westerner Days Fair and Exposition has received the first place Award of Distinction in the “Innovations in Sponsorship” competition for it’s We All Play Program in partnership with NOVA Chemicals and third place Award of Distinction in the “First Time Sponsorship” competition for it’s Morning of Faith initiative in partnership with 90.5 Shine FM from the International Association of Fairs and Expositions (IAFE) headquartered in Springfield, Mo.
The competition recognized one fair from three categories in each of five divisions based upon attendance. The entries are evaluated and judged by a team of industry leaders. These individuals are selected from the membership of International Association of Fairs and Expositions, which has over 1,200 members from around the globe.
The awards were presented during the Awards Reception on Dec. 5, 2015, during the 125th annual IAFE Convention held in Las Vegas, Nev. Westerner Days can take great pride in knowing that their event has been selected for this prestigious honor. These awards are sponsored by ETix, based in Morrisville, N.C.
The purpose of Innovation in Sponsorship awards is to encourage fair members to share their best work in creating innovative sponsorship marketing activation for their fair.
The International Association of Fairs and Expositions (IAFE), based in Springfield, Mo., is a voluntary, nonprofit corporation, serving state, provincial, regional, and county agricultural fairs, shows, exhibitions, and expositions. Its associate members include state and provincial associations of fairs, non-agricultural expositions and festivals, associations, corporations, and individuals engaged in providing products and services to its members, all of whom are interested in the improvement of fairs, shows, expositions, and allied fields.